Insignia true fleet sales flourish

10-Jan-2014

Vauxhall Insignia

Insignia true fleet sales flourish

True fleet sales of the class-leading Vauxhall Insignia were up over 50 per cent in the second half of 2013 over the first half of 2013.

 

Launched in June 2013, the Vauxhall Insignia has been receiving universal plaudits from both customers and the press alike, thanks to its refreshed design, new powertrains (including a sector-leading 2.0 CDTi diesel unit with emissions of just 98g/km) and all-new advanced, infotainment system with internet connectivity.

 

True fleet sales are sales direct to company-car drivers at their companies. They exclude other fleet segments such as rental and Motability.

 

“It is fantastic to see this growth,” says James Taylor, Vauxhall Fleet Sales Director. “We took some very bold decisions when launching this car including tackling the challenges of reducing whole-life costs, SMR costs and National Insurance contributions, plus minimising the benefit-in-kind taxation for company-car drivers.

 

“It wasn’t easy to do, but it was the right strategy and I’m encouraged by the sales results we’ve achieved, the very positive feedback from our customers and the new business we have brought in.

 

“With the new whisper-quiet 1.6-litre diesel now launched in Astra, and the much-improved availability of Mokka, we expect another strong year for Vauxhall in true fleet.”