The Vauxhall ADAM, our urban-chic city car, has racked up 100,000 European orders after just 18 months on sale.
With over a million different specification and trim combinations, ADAM has introduced unprecedented levels of personalisation into the style-conscious A-segment. Every customer has the chance to create a truly bespoke ADAM which reflects their individual style and personality.
Key markets for ADAM have been the UK, Germany, Italy, France and the Netherlands.
The latest edition to the ADAM family, the ADAM ROCKS AIR, is set to become the first urban mini three-door crossover when it goes on sale next month.
Debuting at the 2014 Geneva Motor Show, ROCKS AIR has its own body style offering the same contemporary design as the original ADAM but with the toughness of a crossover and the coolness of a full-length folding canvas roof.
Now available across the Vauxhall ADAM range is our all-new 1.0-litre ECOTEC direct injection turbo three-cylinder engine. This high-tech unit raises the bar for three-cylinder engine refinement and packs 115PS, with impressive low-end torque of 170Nm.
“Thanks to its striking design and over a million different spec combinations, ADAM has been a big hit with our customers,” said Tim Tozer, Vauxhall’s Chairman and Managing Director. “And if that wasn’t enough, we’re adding the robust ROCKS AIR to the ADAM range featuring an all-new 1.0-litre three-cylinder engine.”
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