Vauxhall gets young drivers on the road for less


The Vauxhall ADAM on the road

Following the success of its young-driver insurance offer on Corsa, which was taken up by over 1,500 customers, Vauxhall is offering the same great deal to young ADAM drivers to help lower the cost of motoring.


Drivers aged 18 to 20 can get one year’s insurance cover for a one-off payment of £99 – which they can earn back – while 21 to 75-year-olds can get free insurance on most ADAM models.*


“With young drivers potentially paying upwards of £2,000 for insurance when they are 18, this offer for ADAM drivers is an amazing deal and shows our commitment to lowering the cost of motoring,” said John Hennelly, Vauxhall’s Marketing Programmes Manager.


The £99 insurance offer for drivers aged 18 to 20 and the free insurance offer for 21 to 75-year-old drivers is available for all qualifying orders or registrations until 6 April 2015 when an ADAM is taken with either a 2.9% PCP contract or a contract-hire agreement.

The Vauxhall ADAM on the road

To qualify for the offer, 18 to 20-year-old drivers simply have to allow insurance provider, ingenie, to install a small box that monitors driving style, including speed, acceleration, braking and cornering. Under the previous Corsa offer, over 70 per cent of customers received a money-back discount.


Drivers will receive a score from ingenie every 10 days or so (depending on mileage) via a smartphone app. If they drive well, they will be rewarded with up to £33 per quarter – meaning they could recoup the cost within 12 months.


“We’ve made it our mission to help get young drivers on the road without breaking the bank, and most importantly to keep them safe while they’re there,” said Richard King, founder and CEO of ingenie.


The offer is available on JAM, GLAM, SLAM, ROCKS and ROCKS AIR models in the ADAM range, with only the ADAM GRAND SLAM excluded. However, Vauxhall is making the GRAND SLAM as affordable as possible, with a 2.9% flexible PCP contract offer, so drivers can get behind the wheel for just £199 per month with a deposit of £2,572.35.


*Terms and conditions apply. Please visit your local Vauxhall Retailer for details.